We run technical SEO audits using Screaming Frog and Deep Crawl to ensure new websites have a good foundation for bot crawlability, and to identify any other priority issues when changing over to a new website. The end result is a prioritised task list, summarising the issues and solutions, and then delegate this to the appropriate teams (such as developers or the client, or in some cases for us to address). We need someone reliable who knows how to focus on the big wins and has a solid understanding of how to identify and address technical SEO issues, be it on small brochure sites or more complex eccomerce builds where category pages etc can cause substantial duplicate content issues and need a clear solution to be outlined for the developer. They also need to be able to communicate in simple terms to the developers what needs to be done. We'll run a trial for one project on a small brochure site to make sure the freelancer can focus on the big wins, turn the work around quickly, and give comprehensive actionable advice for us and our clients.
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